People need to see personal gain in conserving, be it through lower energy bills or through a better quality of life. Truth is, people who conserve tend to do so because they enjoy it.
- they love paying less for energy, or investing in renewable power.
- they love riding bikes to work, their fuel-efficient car, or walking to neighbourhood stores.
- they love eating local and healthy food, or getting their hands dirty in a community garden.
A conserver society is the sweet spot in environmental responsibility and sustainable development. We are doing the right things because we want to.
Looking to solve climate change and peak oil? Looking to find new markets and jobs? Looking to get elected? Try looking at how you can help people live better with less. That’s the future!